{"id":14247,"date":"2026-07-30T11:10:00","date_gmt":"2026-07-30T09:10:00","guid":{"rendered":"https:\/\/www.indigroup.lt\/?post_type=darbo-pasiulymai&#038;p=14247"},"modified":"2026-09-26T17:53:08","modified_gmt":"2026-09-26T15:53:08","slug":"cmo-hogdtc","status":"publish","type":"darbo-pasiulymai","link":"https:\/\/www.indigroup.lt\/en\/darbo-pasiulymai\/cmo-hogdtc\/","title":{"rendered":"CMO\/ Head of Growth (DTC)"},"content":{"rendered":"<p><strong>Intro:<\/strong><\/p>\n<p>At <strong>Nothink<\/strong>, we build digital &#8211; and sometimes not-so-digital &#8211; products for a global market. We move fast, think big, and execute even faster. Our mission is to launch bold ideas, scale them quickly, and make a real impact across industries.<\/p>\n<p>We\u2019ve grown rapidly over the past few years, turning our vision into reality with a strong, hands-on team of 50 people who know how to make things happen. With the US as our primary market, we\u2019ve built a solid foundation and are now ready to expand our core team. We\u2019re looking for people who share our drive to build, launch, and scale new projects to the next level.<\/p>\n<p>We are looking for a <strong>CMO\/ Head of Growth<\/strong> who doesn\u2019t just manage marketing campaigns but owns the full growth engine from acquisition and funnel performance to product launches, retention, and market expansion. Identifies where growth is being lost, turns data into clear strategic decisions, and builds scalable systems, teams, and revenue channels that drive long-term business growth.<\/p>\n<p><strong>The Team &amp; The Product:<\/strong><br \/>\nThis is a newly created leadership role, driven by the continued growth and success of our brand. As we expand, we\u2019re looking for the right person to take ownership of the next phase of growth and help shape the future direction of the business.<\/p>\n<p>You\u2019ll lead a talented 6-person marketing team made up of media buyers and creative specialists, supported by shared CRO experts, email marketing specialists, and software developers. Together, you\u2019ll drive brand growth, strengthen our market presence, and turn new ideas into impactful initiatives.<\/p>\n<p>You\u2019ll be working with a successful supplement brand that has established a strong presence in the market, with the US as our primary focus and one of our biggest growth opportunities. This role offers the chance to make a significant impact and play a key part in scaling the brand to the next level.<\/p>\n<p><strong>The Recruitment Process:<\/strong><br \/>\nWe\u2019ve designed our recruitment process to be transparent, practical, and focused on mutual fit. Here\u2019s what you can expect:<\/p>\n<p>1. Introductory interview with the co-founders<br \/>\nA short conversation to introduce ourselves, share more about what we\u2019re building, explain the opportunity, and discuss the future of the role.<\/p>\n<p>2. Practical task (take-home assignment)<br \/>\nA task designed to give you a chance to demonstrate your skills and approach to problem-solving.<\/p>\n<p>3. Task presentation &amp; discussion<br \/>\nYou\u2019ll walk us through your solution, your thinking process, and the decisions you made along the way. This is an opportunity for us to understand how you approach challenges, while also giving you insight into our mindset, ways of working, and culture.<\/p>\n<p>4. Offer<br \/>\nIf there\u2019s a strong mutual fit, we\u2019ll move forward with an offer and discuss the next steps<\/p>\n<p><strong>What You\u2019ll Do:<\/strong><\/p>\n<ul>\n<li>Own the strategy, P&amp;L, and growth of a physical DTC business unit;<\/li>\n<li>Build and lead Growth &amp; Acquisition across paid and owned channels;<\/li>\n<li>Launch and scale products, markets, funnels, and offers with a strong ROI mindset;<\/li>\n<li>Work closely with creative, media buying, and development teams to drive conversions;<\/li>\n<li>Validate ideas fast: test, scale what works, and kill what doesn\u2019t;<\/li>\n<li>Open new revenue streams (new channels, partnerships, international expansion);<\/li>\n<li>Lead and grow a product portfolio (including additional digital or physical projects);<\/li>\n<li>Think and act like a founder &#8211; move fast, take responsibility, and deliver results;<\/li>\n<li>Leverage existing infrastructure and teams to execute quickly and efficiently.<\/li>\n<\/ul>\n<p><strong>What We\u2019re Looking For:<\/strong><\/p>\n<ul>\n<li>4+ years of experience in performance marketing (focused on Media Buying) \/ eCommerce (DTC experience required);<\/li>\n<li>Proven track record of scaling paid acquisition and launching products (physical or digital);<\/li>\n<li>Strong analytical mindset with fast, data-driven decision-making;<\/li>\n<li>Experience leading teams or cross-functional projects in high-growth environments;<\/li>\n<li>Clear understanding of how product, creative, and performance marketing work together;<\/li>\n<li>Comfortable with ambiguity, ownership, and hands-on execution;<\/li>\n<li>Commercial thinker who enjoys building both from 0 \u2192 10M and 10M \u2192 100M.<\/li>\n<\/ul>\n<p><strong>What We Offer:<\/strong><\/p>\n<ul>\n<li>Gross salary: <strong>7000 &#8211; 11570 EUR\/Gross<\/strong>, based on your previous experience, we can be flexible;<\/li>\n<li>Growth opportunities: We scale fast, so growth is naturally expected from both sides;<\/li>\n<li>Hybrid work model: We allow flexibility &#8211; work from home or join us at the office. Our office is located at Tech Zity in Vilnius, with free parking available.<\/li>\n<li>Winter out: We allow everyone to spend several winter months where the sun is shining to keep morale high;<\/li>\n<li>Workations and hangouts: We&#8217;ve tried it, loved it, and made it part of our culture;<\/li>\n<li>Pet-friendly office with free lunch: Don&#8217;t want to cook? Come to the office for work and have lunch with others.<\/li>\n<li>A dedicated learning budget, access to valuable conferences, and plenty of opportunities for professional development.<\/li>\n<\/ul>\n","protected":false},"template":"","miestas":[43,47,44],"sritis":[49,48],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CMO\/ Head of Growth (DTC) - Indigroup<\/title>\n<meta name=\"description\" content=\"We are looking for an experienced business leader with a strong background in e-commerce and digital marketing to build and scale a new international online business\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.indigroup.lt\/en\/darbo-pasiulymai\/cmo-hogdtc\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CMO\/ Head of Growth (DTC)\" \/>\n<meta property=\"og:description\" content=\"We are looking for a CMO\/ Head of Growth who doesn\u2019t just manage marketing campaigns but owns the full growth engine from acquisition and funnel performance to product launches, retention, and market expansion.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.indigroup.lt\/en\/darbo-pasiulymai\/cmo-hogdtc\/\" \/>\n<meta property=\"og:site_name\" content=\"Indigroup\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-26T15:53:08+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.indigroup.lt\/wp-content\/uploads\/2026\/07\/Nothink-Indigroup-.NET-CMO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2040\" \/>\n\t<meta property=\"og:image:height\" content=\"1068\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.indigroup.lt\/en\/darbo-pasiulymai\/cmo-hogdtc\/\",\"url\":\"https:\/\/www.indigroup.lt\/en\/darbo-pasiulymai\/cmo-hogdtc\/\",\"name\":\"CMO\/ Head of Growth (DTC) - 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